michael.lander@me.com

917.568.6073

 

Where I’ve Worked

iX, BBDO, Big Fuel, Havas, Ogilvy, McCann, TBWA/Chiat Day, Y&R Inc/WCJ/NY & Paris, France, KB&P, The Martin Agency.

 

What I’ve Done

Managed clients, teams, projects and pitches.

Created iPhone, Android and tablet applications.

Developed social media campaigns.

Developed and executed cross platform marketing campaigns for multi-national brands and new product introductions.

Coordinated and managed new business development and presentations.

Created websites, banners, rich media and viral concepts.

Created and implemented guerilla and outdoor campaign executions.

Created and developed event marketing concepts.

Created and developed traditional TV, print, radio, direct & b2b.

 

What I’ve Worked On

Airlines: OneWorld Alliance, Porter Airlines.

Apparel: Nike, Timberland, Reebok, Nautica, Steve Madden, Wrangler, Kohl’s, Foot Locker, Dr. Scholl’s.

Automotive: Cadillac, GMC, Buick, Rallye Motors, Toyota, Castrol, BullRun.

Event Marketing: Dos Equis, Hornitos, DealTime.com.

Financial: Visa, American Express, Oppenheimer Funds, Citibank, PNC, Discover, London Financial Times.

Food and Beverage: Dos Equis, Gordon Biersch Brew Pub, Sam Adams, Smith&Wollenski Steakhouse.

Publications: Nextbook.org, Modern Maturity.

Technology: HP, IBM, NEC, Samsung, Intel.

Telecom: T-Mobile, Verizon, Nextel, AT&T.

 

How I’ve Been Recognized

Addy, Cannes, Webby, Effie Awards, Icon Awards, Communicator Awards, IAC Awards.

 

What Else I’m Doing

Created a product from a patent and worked with a partner to develop packaging, branding, manufacturing, supply chain and acquire venture capital. Started a small company that leases vintage cars to the TV and film industry.